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Introduction to a Fashion Powerhouse
Comme des Garçons, the brainchild of Japanese designer Rei Kawakubo, is one of the most influential fashion brands in the world. Known for its deconstructed silhouettes, abstract aesthetics, and rule-breaking philosophy, CDG has carved out a permanent space in both avant-garde and mainstream fashion.
Rei Kawakubo launched Comme des Garçons in Tokyo in 1969. The brand name, which means “like the boys” in French, reflected her intention to challenge traditional views of femininity and masculinity through fashion. CDG quickly rose to fame for its radical approach, launching its first Paris show in 1981 and shaking the fashion world with raw, black-heavy collections.
Rei Kawakubo is not just a designer—she’s a conceptual artist. She doesn’t design for beauty, but for expression. Her collections often explore deep themes like identity, mortality, and imperfection. Through CDG, she redefined fashion as a space for art, rebellion, and innovation.
Comme des Garçons is known for its avant-garde style—think asymmetry, oversized silhouettes, layering, and abstract shapes. Rather than following seasonal trends, CDG breaks them. Whether it’s a jacket with exaggerated proportions or a shirt with irregular stitching, every piece tells a story.
CDG consists of several sub-labels. Each has its own identity:
The PLAY line, launched in 2002, became CDG’s most accessible and globally popular collection. It features minimalist T-shirts, hoodies, and Converse collaborations marked by the iconic heart-with-eyes logo. It’s a favorite among younger consumers and those new to the brand.
Comme des Garçons has collaborated with iconic brands like Nike, Converse, Supreme, Gucci, and Levi’s. These collaborations blend streetwear appeal with CDG’s artistic direction, creating pieces that resonate across fashion cultures.
Despite its high-concept origin, CDG has become a staple in streetwear. It’s common to see fashion enthusiasts pairing CDG sneakers with oversized hoodies or PLAY tees with designer denim. The brand has mastered the balance of being both exclusive and relatable.
CDG’s influence reaches far beyond the runway. It has inspired generations of designers and artists. The Metropolitan Museum of Art’s 2017 exhibit “Rei Kawakubo/Comme des Garçons: Art of the In-Between” marked a rare honor—Kawakubo became only the second living designer to be featured.
Start with the PLAY collection for easy integration into daily outfits. From there, explore SHIRT for casual cuts, then step into Homme Plus or the main line if you’re ready to embrace more abstract fashion. CDG allows you to express your identity through daring yet meaningful clothing.
To shop genuine CDG apparel,
visit comedesgarcons.shop
This trusted store carries a wide range of collections—from PLAY basics to limited runway pieces—ensuring you access to original designs with reliable service.
CDG stands out for its artistic approach to fashion. The brand focuses on design concepts, often using asymmetry, layering, and deconstruction instead of trends or tradition.
Yes, PLAY is a sub-label under the main CDG umbrella. It’s more casual and accessible, but still reflects the brand’s design philosophy and quality.
The best place to find authentic Comme des Garçons products is comedesgarcons.shop. They offer a range of verified pieces for men and women.
CDG sizing can vary by collection. PLAY generally runs small, while avant-garde pieces often have oversized fits. Always check sizing charts or customer reviews.
Most collections are genderless or have overlapping designs, especially PLAY and the mainline. The brand encourages fashion as a form of personal expression, regardless of gender.
